Instance of the delivering of the newspaper: –
It is associated with the normal life of the people that every morning a daily newspaper is delivered at the doorstep which can be used for the study of the case of the business. But it must be known to the general people that the publisher of the newspaper for this purpose the publisher of the newspaper must hire reporters, writers, journalist and other various staff person who help him to complete the task and delivering the newspapers to the readers. But in addition to this a lot of investment had to be made in paying the duty of the machineries and also for the tons of the paper which is required for the newspaper on the daily requirement. Also to ensure the proper delivery of the newspaper to the readers on time, various agents are appointed by the publisher in different parts of the territory which successfully do the work.
Earning of the newspaper agency from selling advertising: –
Now the question rises, if the newspaper is spending so much in making their paper popular brands and making every effort to reach to the home of a user then how the company of the newspaper makes money? It is much obvious that just by selling a copy of the newspaper and that too at a low cost of 1$ one cannot achieve even his basic funds to perform the basic operations.
The answer to this is that by just selling the advertising spaces of the newspaper columns. Very often many advertisements can be regularly seen in the newspaper. It is possible if the newspaper agency sells his advertising space to the advertisers and the other companies who are popularize their brands and the products and also want to gain high leadership by making such efforts of buying the advertising in the newspaper.
Similarly more money can be made with the help of the newsletter. It is possible to just sell off the advertising space to the different advertisers for their future purpose. For example if a person wants to go for the mailing and the word size is around 1000 then it is recommended for the advertiser to go for the buying of the advertising space which can be available at 10$ per sponsor ads. This can be an effective way to popularize the product and conveying the message.
In this way, a person can turn his every issue which he sends to his respective subscribers and hence leading to a profit-pulling device. Since there is no end of the advertisements made by the advertisers for making their product or different services and making their business grow, many advertisers are going for the buying of the advertising.